Monday, February 13, 2012

What a strategy!!!

                 Once again I came up with another observation of mine. Last week, there was an interesting thing which I witnessed. It was on Feb 09, 2012. Its not a festival day or a special occasion, but I saw some festive hungama at Chandana Brothers, Mehdipatnam. The mall was well decorated and there were four people dressed like Joker, Panda, etc to attract kids. I was trying to figure out if I missed out any festival on that day.

                 But soon after crossing that shop, I found that there was an inauguration of Chennai shopping mall few meters away from Chandana Brothers. That was the speciality of the day - I understood. Chennai Shopping mall was big in size and going to be opened by Kajal Agarwal which means that its going to attract lot of attention. If the entire lane was dull and only one shop shines, means that shopping will have good openings.

            And we have the saying - A good beginning is half your job done. So, it was the strategy played by Chandana Brothers to reduce the initial openings of Chennai Shopping Mall because it would damange in large if they lose their business just because of mere attention grabbing effort and initial openings that their competitor might get. What a strategy!!!!

In Business, watching others' business is also a part of your business :) !!!

Have a good time!!

1 comment:

Raja said...

Actual Ga Feb09 ki naa birthday ..
naa birthday Chandana Bros Vaalu celebrate cheyadaniki aah bommalu pedthaamannaru
nenu ok ani cheppa

Chennai Shopping Vaallaithey
Memu Nee Birthday Special Kinda Shopping Malley open cheskuntam ani annaru

Neney Opening Ki Kaajal Ni Pampinchaa ... :D